What REALLY Happens in a Coaching Session?
Coaching for interesting people.
I was thinking about my clients and the kind of people that I attract. ALl I could think of is that the clients on my roster have one major thing on common. Besides being whip-smart, ambitious and having something to bring to the world, all of them, bar none have this common theme.
They are interesting
I mean, I’m a curious person and most people are interesting, but my clients - they are something else. They are fascinating, stylish, have such breadth in their lives and secret wishes and dreams that they bring into consensus reality. They are not good girls but you might not know it because they are having an impact. There’s just something about the people who arrive with me that makes me go HUH! How did you get here?
Well here’s the how - one of my brilliant long-term clients recorded these conversations with SFC last year. Due to reasons it took a little while to (reasons being that I tend to run off interesting timelines and brain shenanigans - many of my clients do too)
Sarah Bull is an HR and AI professional who has taken stride after stride in her professional life and who has created, over the past 8 years a beautiful and professionally satisfying life. Deeply committed to self development, she has been an SFC client since 2017 and exemplifies the peak of how coaching can steward and transform a person, when they have the intelligence and willingness to make changes.
From sought-after translator and Law-translation lecturer to board member and for the past 7 years, Chief HR Officer, in all areas of Sarah's life, she has excelled upped her game. Sarah herself has recently made a huge announcement about her next steps, and over the years has built a collective of people and professional relationships around her that are with her every step of the way.
I LOVE MY CLIENTS
(In a healthy way)
Authentic, honest, direct and intelligent, Sarah explains the part that coaching played in her building the rich and interesting life she has now.
I’m a transformational coach, and I specialize in helping high-achievers break through the invisible barriers that keep them stuck despite all their success. For over 20 years, I’ve guided hundreds of clients who came to me feeling overwhelmed, unfulfilled, or like something was missing—into lives filled with authentic direction and sustainable achievement. From the corridors of the tech industry to artists writing books, all of the goals people set require some depth of transformation underneath. Some questioning of norms and culture. Some playing with values and beliefs. We bring along your nervous system, your psyche, and your spirit, in whichever way is natural to you.
What sets me apart is that I don’t just focus on surface-level goal-setting or quick mindset shifts. I dig deep into the unconscious patterns and beliefs that quietly sabotage even the most driven and motivated people. My work combines practical strategies with profound inner adjustments so that my clients don’t just hit their goals—they fundamentally change the way they show up in the world.
The people I work with are executives, entrepreneurs, and ambitious professionals who look successful on paper but know there’s more for them. They come to me when they’re ready to stop playing small, cut out self-sabotage, and step into their full potential—personally and professionally.
Through my signature coaching methodology, I’ve helped clients double their income while working fewer hours, walk away from toxic relationships and find true love, launch their dream businesses, and most importantly, build the confidence to know who they are and what they’re truly capable of. This is the work I love most—stewarding people to create not just success, but fulfillment, alignment, and freedom in every area of their lives.
**Ready to transform your life from the inside out?
I’m currently accepting a limited number of new clients for my intensive 6-month coaching program. If you’re tired of staying stuck in the same patterns and you’re ready to create breakthrough results, I invite you to book a complimentary strategy session with me to see if we’re a fit for working together. Spots are limited and tend to fill quickly—so don’t wait to invest in the most important relationship you’ll ever have: the one with yourself.
**Book Your Free Strategy Session**
**Video Editor, Raymondo